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Mercedes-Benz Newmarket celebrates successful fundraising campaign in support of Southlake Mental Health Program

Monday September 27, 2021

  • Foundation
  • Mental Health
  • News & Media

Newmarket, ON: In February of this year, Mercedes-Benz Newmarket launched a fundraising campaign in support of Southlake Regional Health Centre Foundation’s Mental Health Campaign, .Better Begins Today. For every new car leased or purchased during the months of February and March, Mercedes-Benz Newmarket would donate $200 to the campaign.

With COVID-19 protocols in place, Southlake volunteers and staff could not join Mercedes employees and customers to properly celebrate this accomplishment. Mercedes-Benz Newmarket recently shared a captivating video on Facebook to commemorate this incredible achievement.

“During these very trying times, the need for mental health care and treatment has never been more important for our growing community. We, at Mercedes-Benz Newmarket, know the impact of the pandemic and the increasing challenges we are all facing,” said Brian Fulton, Managing Partner at Mercedes-Benz Newmarket. “I’m here today to announce the campaign was a tremendous success. With the help of our colleagues here at Mercedes-Benz Newmarket, and the community at large, we were able to raise $25,000.”

Serving a community with a ballooning population and rising rates of dementia, addiction and mental illness, Southlake Foundation launched an ambitious $7.5 million campaign in fall 2020 to expand the hospital’s mental health facilities to meet the growing needs of our communities.

Southlake’s current adult mental health spaces are small, overcrowded and lack the necessities that enable optimal healing and recovery. While the population in communities served by Southlake continues to grow – and the need for mental health care along with it – the space for treatment has not. The environment is not just outdated and substandard; it is an unacceptable barrier to providing the best possible care and support for patients and their families.

Funds raised by Mercedes-Benz Newmarket will fund Southlake Regional Health Centre’s Emergent Mental Health Assessment Unit, new 12-bed Adult Inpatient Mental Health Unit, and revitalize the existing spaces to provide an outdoor patio for inpatients. This generous gift could not have come at a more optimal time, with construction now started on the Adult Inpatient Mental Health Unit.

“On behalf of Southlake Regional Health Centre, the patients, their families and our staff, I would like to thank Mercedes-Benz Newmarket for stepping up to help, for your tremendous care and leadership for the mental health care in our communities,” said Lesley Ring, Vice President of Major Gifts and Campaigns at Southlake Foundation.

While government has provided some support for the new 12-bed Adult Inpatient Unit, Southlake relies on generous community support to expand the Mental Health Program to ensure Southlake patients will receive the mental health care in the physical space they deserve.

To learn more about Southlake’s Mental Health Campaign, .Better Begins Today, and to make a donation please visit southlake.ca/better.

About Southlake Regional Health Centre Foundation
Since the inception of Southlake Foundation in 1980, more than $200.5 million dollars has been raised in support of Southlake Regional Health Centre. Working with members of the community, hundreds of volunteers, the Southlake Family and our incredible donors, Southlake Foundation will continue to support life-saving medical equipment, infrastructure upgrades and expansions, patient programs and staff education, all for the goal of providing leading-edge care for patients and families, close to home. For more information visit: southlakefoundation.ca.

About Mercedes-Benz Newmarket
At Mercedes-Benz Newmarket we are committed to providing our customers in Newmarket, Aurora and the Greater Toronto Area with the ultimate dealership experience. Offering the region’s most extensive selection of new and used Mercedes-Benz, AMG® and Sprinter vehicles online or in-store, our team is at your service. From the moment you walk into our in-person or virtual showrooms, we commit to provide an exceptional, high-integrity sales and service experience. We are also a proud member of the Zanchin Automotive Group – a company of 34 dealerships in Ontario committed to provide unparalleled sales and service to each loyal customer. For more information visit: mercedes-benz-newmarket.ca.